Linen Club's Passion for Linen

Linen Club's Passion for Linen

APR 07 2021

Linen Club's Passion for Linen 

Linen Club's Passion for Linen

We believe our ardour for linen has enabled us to curate a spectrum of superior linen apparel, suited for every rendezvous. With 70 years of craftsmanship, our fascination for linen reflects in each of our pieces. This passion solely connects us to our customers, while we strive to weave the best in class linen for them. This is why Linen Club proudly stands as India’s no. 1 linen brand with over 180 exclusive brand stores and more than 7500 MBOs! 

Read on to know the key pillars that make us stand out from the crowd.

Our Profound Legacy of 70 years

Our Profound Legacy of 70 years

  • Did you know? We have been passionate about linen ever since 1949. With the vision of becoming a world-class linen maker, Jaya Shree Textiles took the plunge to go neck-to-neck with other global brands and create fine linen in India. Since then, we’ve presented the fashion industry with an international edge with our product portfolio comprising 100% pure linen 
  • Wondering what is so unique about us? We believe in choosing the best European flax grown on the temperate lands of France and Belgium, with strength and gloss, difficult to find in raw linen, grown anywhere else in the world. It is also revered for reducing the global carbon footprint. Flax also helps in soil renewal, CO2 absorption, uses rainwater, and needs no additional irrigation, fertilizers, or pesticides for a 100-day growing cycle! Surprisingly, its mechanical extraction process is environmentally friendly, as it's a vegan fabric. 
  • Linen Club is proud to be certified by the European Confederation of Linen and Hemp (CELC), the only European agro-industrial organization federating all the stages of production and transformation for linen & hemp. 

friendly, as it's a vegan fabric

  • Coming from the house of Aditya Birla Group, Linen Club is India’s No. 1 Linen Brand, retailed through approximately 180 exclusive brand outlets (EBOs) and 6500+ multi brand outlets (MBOs). 

Our Meticulous Craftsmanship

Our Meticulous Craftsmanship

  • Our meticulous craftsmanship and passion reflects in  our 3000+ designs, of premium linen fabrics in shirting and suiting which are best suited for any occasion all-round the year, from casual to formals, weddings and more. Our widest range linen fabrics includes not only solids but the array of designs in splendid stripes, intricate checks, digital prints, jacquards, chambray and embroidered that makes it the fabric you want to pick for not only for comfort but also custom tailor it for all occasions.  
  • We ensure that every season is graced with a detailed lookbook that expresses these vibrant stories to domestic as well as international fashion houses for bespoke tailoring. Do browse through our lovely lookbook to get an insight into the newly arrived swanky collections!  

So, let us take you through the premium and superior Linen Club collection, lined with an amalgamation of imagination, allure, and magnetic apparels where you can discover what YOU are passionate about.