Starting 2022 on a Sustainable note - courtesy of Linen Club

Starting 2022 on a Sustainable note-courtesy of Linen Club 

Sustainable fashion is increasingly used these days by many brands. But what does sustainable fashion mean? It is a process where fashion brands aim to create clothing that is ethically made to be environment friendly.

Now that we are welcoming 2022 with a fresh view of the world, it’s time to embark on a path that is eco-friendly and marks a new beginning for the fashion world that is sustainable.

Wondering where and how you can begin to practice sustainable fashion? Linen Club is your one-stop solution to practice sustainable fashion & leave an unforgettable impression.

The best part is that you don't have to go looking for it anywhere else. Since Linen Club has been rightfully known for sustainability for seven long decades, choosing Linen Club could be a great way to get started.

Read on and get to know how Linen Club is different from others and what makes them special.

Natural European fibre is the ultimate secret to sustainability

• Grown along the coast of Western Europe, from Caen to Amsterdam, raw European linen is the major contributor to the sustainability aspect. Hence, it is special as it cannot be replicated
• Jayashree textiles have been using linen that could be taken through the process of retting, without using chemicals.
• On top of that, it is Genetically modified organisms (GMO)-free and regenerative. Hence, it is sustainable and eco-friendly at its best.

Longer fabric life

• From suits to shirts, to jackets, to ethnic wear, Linen Club has been manufacturing each of the above, keeping quality and durability at the forefront.
• The handpicked linen fabric, from France and Belgium, is made to go through the process of retting, reeling, and weaving.
• The meticulous craftsmanship takes shape thereafter, as the skilled hands of our experts take charge of the design and composition of linens.
• The longer life is a testament to the fact that investing once could in turn prove quite economical.
• Linen Club has taken charge of revamping the flax residue into blended yarn and linen blended rich fabrics, with the 'Wealth-Out-Of-Waste' program, and eventually given birth to Cavallo by Linen Club – an eco-friendly offering at affordable price points.  

Minimal water usage

• During the process of irrigation, the use of water is lesser compared to others.
• Even during the manufacturing process, and washing post-use, the water usage is minimal.
• This water-saving superpower of our Linen Club fabrics yet again elevates the overall sustainability aspect.
• Survey shows that picking linen shirts over others saves a considerable amount of water as well as energy.

Linen Club not only preaches eco-friendliness but also religiously practises the same. So, it’s time to pull up your socks and begin this 2022, on a green and sustainable note. Welcome your style partner, Linen Club to your closet, and elevate your charm, without compromising on the aspect of sustainability. 

Head over to www.linenclub.com and choose your favourites from our celebrated assemblage of awesome and sustainable linens.